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Otantikliğin Tavsiye Etme Niyeti ve Destinasyon Tatmini Üzerindeki Etkisinde Algılanan Destinasyon İmajının Aracılık Rolü

Yıl 2023, Cilt: 7 Sayı: 1, 389 - 411, 31.01.2023
https://doi.org/10.29023/alanyaakademik.1141826

Öz

Turistlerin turizm hareketliliğine katılmasında yöreye özgü unsurlar ve kültürel öğelerin ön plana çıkarılması ve tanıtılması büyük önem taşımaktadır. Bu noktada, yöreye özgü geçmişten günümüze özelliklerini koruyan otantik değerlerin sunulması, turistin farklı ve hatırlanabilir deneyim yaşamasını sağlamaktadır. Buradan hareketle çalışmanın amacı, otantikliğin tavsiye etme niyeti ve destinasyon tatminine etkisi ve bu etkide algılanan destinasyon imajının aracı rolünün incelenmesidir. Veriler, Ankara’nın Beypazarı ilçesini ziyaret eden turistlerden yüz yüze ve dijital form yöntemi ile toplanmıştır. Araştırma sonucunda, algılanan destinasyon imajının, nesnel otantikliğin tavsiye etme niyetine olan etkisinde tam aracılık etkisi, varoluşsal otantikliğin tavsiye etme niyetine olan etkisinde kısmi aracılık etkisi gösterdiği sonucu elde edilmiştir. Yapısal otantikliğin tavsiye etme niyeti üzerindeki etkisinde ise algılanan destinasyon imajının aracılık etkisi göstermediği sonucuna ulaşılmıştır.

Kaynakça

  • AL-KWIFI, O. S. (2015). “The Impact of Destination Images on Tourists’ Decision Making a Technological Exploratory Study Using FMRI”. Journal of Hospitality and Tourism Technology, 6(2): 174-194.
  • ALTUNEL, M. C. (2013). Turistlerin Beklenti ve Deneyimleme Kalitesinin Tavsiye Etme Kararına Etkisi: Müze Ziyaretçileri Üzerine Bir Araştırma, Doktora tezi. Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü, İzmir.
  • AYAZLAR, G., & KARAKULAK, Ç. (2016). “Kırsal Turizmde Otantiklik Olgusu: Çamlık Köyü, Bodrum Örneği”. Gaziantep University Journal of Sciences, 15(2): 531-548.
  • AYTAÇ, Ö. (2006). “Tüketimcilik ve Metalaşma Kıskacında Boş Zaman”. Kocaeli Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 1(11): 27-53.
  • AZEVEDO, A. (2010). “Designing Unique and Memorable Experiences: Co-creation and the "Surprise" Factor”. International Journal of Hospitality and Tourism Systems, 3(1): 42-54.
  • BALOĞLU, S., & BRINBERG, D. (1997). “Affective Images of Tourism Destinations”. Journal of Travel Research, 35(4): 11-15.
  • BALOĞLU, Ş., & MCCLEARY, K.W. (1999). “A Model of Destination Image Formation”. Annals of Tourism Research, 26(4): 868-897.
  • BALOĞLU, S., & MANGALOĞLU, M. (2001). “Tourism Destination Images of Turkey, Egypt, Greece and Italy as Perceived by US-based Tour Operators and Travel Agents”. Tourism Management, 22(1): 1-9.
  • BEERLI, A., & MARTIN, J. D. (2004a). “Tourists’ Characteristics and the Perceived Image of Tourist Destinations: A Quantitative Analysis-A Case Study of Lanzarote, Spain”. Tourism Management, 25(5): 623-636.
  • BOORSTIN, D. J. (1964). The Image: A Guide to Pseudo-Events in America, Harper Press, New York.
  • BUCHMANN, A., MOORE, K., & FISHER, D. (2010). “Experiencing Film Tourism: Authenticity and Fellowship”. Annals of Tourism Research, 37(1): 229-248.
  • CHEN, C., & TSAI, D. (2007). “How Destination Image and Evaluative Factors Affect Behavioral Intentions ?”. Tourism Management, 28: 1115-1122.
  • CHEN, C., & PHOU, S. (2013). “A Closer at Destination: Image, Personality and Loyalty”. Tourism Management, 36: 269-278.
  • CHI, C. G. Q., & QU, H. L. (2008). “Examining the Structural Relationships of Destination Image, Tourist Satisfaction and Destination Loyalty: An Integrated Approach”. Tourism Management, 29(4): 624-636.
  • COHEN, E. (1972). “Towards a Sociology of International Tourism”. Social Research, 39(1): 164-182.
  • COHEN, E. (1988). “Authenticity and Commoditization in Tourism”. Annals of Torism Research, 15: 371-386.
  • COHEN, E. (2004). Contemporary Tourism Diversity and Change, Elsevier Press, Boston.
  • CORNELISSE, M. (2014).“Memorable Tourist Experiences in Authentic Vicos, Peru”. Journal of Tourism Consumption and Practice, 6(1):104-127.
  • DALKILIÇ, F. (2012). Algılanan Destinasyon İmajı ve Tatminin Davranışsal Niyet Üzerindeki Etkisi: Kapadokya Örneği, Yüksek Lisans Tezi. Nevşehir Üniversitesi Sosyal Bilimler Enstitüsü, Nevşehir.
  • DUMAN, T., & ÖZTÜRK, A. B. (2005). “Yerli Turistlerin Mersin Kız Kalesi Destinasyonu ve Tekrar Ziyaret Etme Niyetleri İle İlgili Algılamaları Üzerine Bir Araştırma”. Anatolia Turizm Araştırmaları Dergisi, 16(1): 9-23.
  • EID, R., EL-KASSRAWY, Y.A., & AGAG, G. (2019). “Integrating Destination Attributes, Political (In)Stability, Destination Image, Tourist Satisfaction and Intention to Recommend: A Study of Uae”. Journal of Hospitality and Tourism Research, 2(1): 1-28.
  • FROCHOT, I., & BATAT, W.(2013). Marketing and Designing the Tourist Experience, Goodfellow Publishers, Oxford.
  • FROST, F. A., & KUMAR, M. (2000). “Intservqual-an Internal Adaptation of the GAP Model in a Large Service Organisation”. Journal of Services Marketing, 14 (5): 358-377.
  • GARTNER, W. C. (1989). “Tourism Image: Attribute Measurement of State Tourism Products Using Multidimensional Scaling Techniques”. Journal of Travel Research, 28(16): 16-20.
  • GETZ, D. (1994). Event Tourism and the Authenticity Dilemma, In W. Theobald (eds) Global Tourism (313-329), Butterworth-Heineman, London.
  • GRÖNROOS, C. (1984). “A Service Quality Model and Its Marketing Implications”. European Journal of Marketing, 18(4): 36-44.
  • GÜNAL, A. (1998). “Otantik Olanı Aramak”. Birikim Dergisi, 111: 109-113.
  • HAIR, J.F.J., BLACK, W.C., BABIN, B.J., & ANDERSON, R.E. (2010). Multivariate Data Analysis, Seventh Edition, Pearson Prentice Hall.
  • HUNT, J. D. (1975). “Image As a Factor in Tourism Development”. Journal of Travel Research, 13: 1-7.
  • İNAN, E.A., AKINCI, S., KIYMALIOĞLU, A., & AKYÜREK, M.S. (2011). “Kruvaziyer Turizminde Turistlerin Tavsiye Niyetlerinde Destinasyon İmajının Etkisi”. Ege Akademik Bakış, 11(3): 487-497.
  • KAYGALAK, S., USTA, Ö., & GÜNLÜ, E. (2013). “Mardin’de Turizm Gelişimi ile Otantik Olgusu Arasındaki İlişkinin Sosyolojik Açıdan Değerlendirilmesi”.Anatolia: Turizm Araştırmaları Dergisi, 24(2): 237-249.
  • KILIÇ, S. (2007). Destinasyon Pazarlamasında Marka Stratejileri ve Kütahya Örneği, Yayımlanmamış Yüksek Lisans Tezi, Dumlupınar Üniversitesi Sosyal Bilimler Enstitüsü, Kütahya.
  • KIM, D., & PERDUE, R. R. (2011). “The Influence of Image on Destination Attractiveness”. Journal of Travel and Tourism Marketing, 28(3): 225-239.
  • KIM, J. H. (2014). “The Antecedents of Memorable Tourism Experiences: The Development of a Scale to Measure the Destination Attributes: Associated with Memorable Experiences”.Tourism Management,44: 34-45.
  • KIVELA, J., & CROTTS, J. C. (2006). “Tourism and Gastronomy: Gastronomy’s Influence on How Tourists Experience a Destination”. Journal of Hospitality & Tourism Research, 30(3): 354-377.
  • KREJCIE, R.V., & MORGAN, D.W. (1970). Determining sample size for research activities. Educational and Psychological Measurement, 30: 607-10.
  • KULEVIČIUS, S. (2014). “In Search for Cultural Heritage Authenticity Definition: History and Current Issues”. Historical and Cultural Studies, 1: 11-16.
  • LAWS, E., SCOTT, N., & PARFITT, N. (2002). “Synergies in Destination Image Management: A Case Study and Conceptualization”. International Journal of Tourism Research, 4: 39-55.
  • LEE, J., & BEELER, C. (2007). “The Relationships Among Quality, Satisfaction and Future Intention for First-time and Repeat Visitors in a Festival Setting”. Event Management, 10(4):197-208.
  • LEE, S., JEON, S., & KIM, D. (2011). “The Impact of Tour Quality and Tourist Satisfaction on Tourist Loyalty: The Case of Chinese Tourists in Korea”. Tourism Management, 32(5): 1115-1124.
  • MACCANNELL, D. (1973). “Staged Authenticity: Arrangements of Social Space in Tourist Settings”. American Journal of Sociology, 79: 589-603.
  • NGUYEN, T. H. H., & CHEUNG, C. (2016). “Chinese Heritage Tourists to Heritage Sites: What are the Effects of Heritage Motivation and Perceived Authenticity on Satisfaction?”. Asia Pacific Journal of Tourism Research, 21(11): 1155-1168.
  • ÖN ESEN, F., & BAHAR, O. (2019). “Destinasyon İmajı, Turist Memnuniyeti Ve Destinasyon Sadakati İlişkisi Açısından Afyonkarahisar’da Termal Turizm”. Türk Turizm Araştırmaları Dergisi, 3(4): 949-963.
  • ÖZ, M., & UYAR, E. (2014). “Sağlık Hizmetleri Pazarlamasında Algılanan Hizmet Kalitesi ve Müşteri Memnuniyeti Üzerinde Ağızdan Ağıza Pazarlamanın Etkisini Belirlemeye Yönelik Bir Araştırma”.Karamanoğlu Mehmetbey Üniversitesi Sosyal Ve Ekonomik Araştırmalar Dergisi, 16(26): 123-132.
  • ÖZTÜRK, Y., & ŞAHBAZ, R.P. (2017). “Algılanan Destinasyon İmajının Tekrar Ziyaret Niyeti ve Tavsiye Davranışı Üzerine Etkisi: Ilgaz Dağı Milli Parkı’nda Bir Araştırma”. Journal of Tourism and Gastronomy Studies, 5(2): 3-21.
  • PINE, B. J., & GILMORE, J. H. (1999). The Experience Economy: Work is Theatre and Every Business a Atage, Harvard Business Press, The USA.
  • QUE, H. L., KIM, L. H., & IM, H. H. (2011). “A Model of Destination Branding: Integrating the Concepts of the Branding and Destination Image”. Tourism Management, 32(3): 465-476.
  • PRAYAG, G., HOSANY, S., MUSKAT, B., & DEL CHIAPPA, G. (2015). “Understanding the Relationships Between Tourists’ Emotional Experiences, Perceived Overall Image, Satisfaction and Intention to Recommend”. Journal of Travel Research, 1: 1-48.
  • RAMSEOOK MUNHURRUN, P., SEEBALUCK, V. N., & NAIDOO, P. (2015). “Examining the Structural Relationships of Destination Image, Perceived Value, Tourist Satisfaction and Loyalty: Case of Mauritius”. Procedia-Social and Behavioral Sciences,175: 252-259.
  • RICKLY-BOYD, J. (2012). “Authenticity and Aura: A Benjaminian Approach to Tourism”. Annals of Tourism Research, 39(1): 269-289.
  • SEVİM, B., SEÇİLMİŞ, C., & GÖRKEM, O. (2013). “Algılanan Destinasyon İmajının Tavsiye Davranışı Üzerine Etkisi: Safranbolu’da Bir Araştırma”. Uluslararası Yönetim İktisat ve İşletme Dergisi, 9(20): 115-129.
  • SHARMA, S. (1996). Applied Multivariate Techniques, John Wiley and Sons Inc, New York.
  • SHARPLEY, R. (1999). Tourism, Tourists and Society, Second Edition, ELM, Huntingdon.
  • STYLIDIS, D., & CHERIFI, B. (2018). “Characteristics of Destination Image: Visitors and Non-visitors’ Images of London”. Tourism Review, 73(1): 55-67.
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The Mediation Role of Perceived Destination Image in the Effect of Authenticity on the Intention to Recommend and Destination Satisfaction

Yıl 2023, Cilt: 7 Sayı: 1, 389 - 411, 31.01.2023
https://doi.org/10.29023/alanyaakademik.1141826

Öz

It has great importance to highlight and promote local and cultural factors for the participation of tourists in tourism mobility. At this point, the presentation of authentic values that preserve the characteristics of the region from the past to the present ensures that the tourist has a different and memorable experience. From this point of view, the aim of the studyis to determine the effect of authenticity and perceived destination image on intention to recommend and destination satisfaction. The data were collected from the tourists who visited Beypazarı district of Ankara, face to face and by digital form method. As a result, perceived destination image hasfull mediating effect on objective authenticity and it has resulted that the intention to recommend and a partial mediating effect on existential authenticity and intention to recommend. It has resulted that perceived destination image does not mediate effect of structural authenticity on the intention to recommend.

Kaynakça

  • AL-KWIFI, O. S. (2015). “The Impact of Destination Images on Tourists’ Decision Making a Technological Exploratory Study Using FMRI”. Journal of Hospitality and Tourism Technology, 6(2): 174-194.
  • ALTUNEL, M. C. (2013). Turistlerin Beklenti ve Deneyimleme Kalitesinin Tavsiye Etme Kararına Etkisi: Müze Ziyaretçileri Üzerine Bir Araştırma, Doktora tezi. Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü, İzmir.
  • AYAZLAR, G., & KARAKULAK, Ç. (2016). “Kırsal Turizmde Otantiklik Olgusu: Çamlık Köyü, Bodrum Örneği”. Gaziantep University Journal of Sciences, 15(2): 531-548.
  • AYTAÇ, Ö. (2006). “Tüketimcilik ve Metalaşma Kıskacında Boş Zaman”. Kocaeli Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 1(11): 27-53.
  • AZEVEDO, A. (2010). “Designing Unique and Memorable Experiences: Co-creation and the "Surprise" Factor”. International Journal of Hospitality and Tourism Systems, 3(1): 42-54.
  • BALOĞLU, S., & BRINBERG, D. (1997). “Affective Images of Tourism Destinations”. Journal of Travel Research, 35(4): 11-15.
  • BALOĞLU, Ş., & MCCLEARY, K.W. (1999). “A Model of Destination Image Formation”. Annals of Tourism Research, 26(4): 868-897.
  • BALOĞLU, S., & MANGALOĞLU, M. (2001). “Tourism Destination Images of Turkey, Egypt, Greece and Italy as Perceived by US-based Tour Operators and Travel Agents”. Tourism Management, 22(1): 1-9.
  • BEERLI, A., & MARTIN, J. D. (2004a). “Tourists’ Characteristics and the Perceived Image of Tourist Destinations: A Quantitative Analysis-A Case Study of Lanzarote, Spain”. Tourism Management, 25(5): 623-636.
  • BOORSTIN, D. J. (1964). The Image: A Guide to Pseudo-Events in America, Harper Press, New York.
  • BUCHMANN, A., MOORE, K., & FISHER, D. (2010). “Experiencing Film Tourism: Authenticity and Fellowship”. Annals of Tourism Research, 37(1): 229-248.
  • CHEN, C., & TSAI, D. (2007). “How Destination Image and Evaluative Factors Affect Behavioral Intentions ?”. Tourism Management, 28: 1115-1122.
  • CHEN, C., & PHOU, S. (2013). “A Closer at Destination: Image, Personality and Loyalty”. Tourism Management, 36: 269-278.
  • CHI, C. G. Q., & QU, H. L. (2008). “Examining the Structural Relationships of Destination Image, Tourist Satisfaction and Destination Loyalty: An Integrated Approach”. Tourism Management, 29(4): 624-636.
  • COHEN, E. (1972). “Towards a Sociology of International Tourism”. Social Research, 39(1): 164-182.
  • COHEN, E. (1988). “Authenticity and Commoditization in Tourism”. Annals of Torism Research, 15: 371-386.
  • COHEN, E. (2004). Contemporary Tourism Diversity and Change, Elsevier Press, Boston.
  • CORNELISSE, M. (2014).“Memorable Tourist Experiences in Authentic Vicos, Peru”. Journal of Tourism Consumption and Practice, 6(1):104-127.
  • DALKILIÇ, F. (2012). Algılanan Destinasyon İmajı ve Tatminin Davranışsal Niyet Üzerindeki Etkisi: Kapadokya Örneği, Yüksek Lisans Tezi. Nevşehir Üniversitesi Sosyal Bilimler Enstitüsü, Nevşehir.
  • DUMAN, T., & ÖZTÜRK, A. B. (2005). “Yerli Turistlerin Mersin Kız Kalesi Destinasyonu ve Tekrar Ziyaret Etme Niyetleri İle İlgili Algılamaları Üzerine Bir Araştırma”. Anatolia Turizm Araştırmaları Dergisi, 16(1): 9-23.
  • EID, R., EL-KASSRAWY, Y.A., & AGAG, G. (2019). “Integrating Destination Attributes, Political (In)Stability, Destination Image, Tourist Satisfaction and Intention to Recommend: A Study of Uae”. Journal of Hospitality and Tourism Research, 2(1): 1-28.
  • FROCHOT, I., & BATAT, W.(2013). Marketing and Designing the Tourist Experience, Goodfellow Publishers, Oxford.
  • FROST, F. A., & KUMAR, M. (2000). “Intservqual-an Internal Adaptation of the GAP Model in a Large Service Organisation”. Journal of Services Marketing, 14 (5): 358-377.
  • GARTNER, W. C. (1989). “Tourism Image: Attribute Measurement of State Tourism Products Using Multidimensional Scaling Techniques”. Journal of Travel Research, 28(16): 16-20.
  • GETZ, D. (1994). Event Tourism and the Authenticity Dilemma, In W. Theobald (eds) Global Tourism (313-329), Butterworth-Heineman, London.
  • GRÖNROOS, C. (1984). “A Service Quality Model and Its Marketing Implications”. European Journal of Marketing, 18(4): 36-44.
  • GÜNAL, A. (1998). “Otantik Olanı Aramak”. Birikim Dergisi, 111: 109-113.
  • HAIR, J.F.J., BLACK, W.C., BABIN, B.J., & ANDERSON, R.E. (2010). Multivariate Data Analysis, Seventh Edition, Pearson Prentice Hall.
  • HUNT, J. D. (1975). “Image As a Factor in Tourism Development”. Journal of Travel Research, 13: 1-7.
  • İNAN, E.A., AKINCI, S., KIYMALIOĞLU, A., & AKYÜREK, M.S. (2011). “Kruvaziyer Turizminde Turistlerin Tavsiye Niyetlerinde Destinasyon İmajının Etkisi”. Ege Akademik Bakış, 11(3): 487-497.
  • KAYGALAK, S., USTA, Ö., & GÜNLÜ, E. (2013). “Mardin’de Turizm Gelişimi ile Otantik Olgusu Arasındaki İlişkinin Sosyolojik Açıdan Değerlendirilmesi”.Anatolia: Turizm Araştırmaları Dergisi, 24(2): 237-249.
  • KILIÇ, S. (2007). Destinasyon Pazarlamasında Marka Stratejileri ve Kütahya Örneği, Yayımlanmamış Yüksek Lisans Tezi, Dumlupınar Üniversitesi Sosyal Bilimler Enstitüsü, Kütahya.
  • KIM, D., & PERDUE, R. R. (2011). “The Influence of Image on Destination Attractiveness”. Journal of Travel and Tourism Marketing, 28(3): 225-239.
  • KIM, J. H. (2014). “The Antecedents of Memorable Tourism Experiences: The Development of a Scale to Measure the Destination Attributes: Associated with Memorable Experiences”.Tourism Management,44: 34-45.
  • KIVELA, J., & CROTTS, J. C. (2006). “Tourism and Gastronomy: Gastronomy’s Influence on How Tourists Experience a Destination”. Journal of Hospitality & Tourism Research, 30(3): 354-377.
  • KREJCIE, R.V., & MORGAN, D.W. (1970). Determining sample size for research activities. Educational and Psychological Measurement, 30: 607-10.
  • KULEVIČIUS, S. (2014). “In Search for Cultural Heritage Authenticity Definition: History and Current Issues”. Historical and Cultural Studies, 1: 11-16.
  • LAWS, E., SCOTT, N., & PARFITT, N. (2002). “Synergies in Destination Image Management: A Case Study and Conceptualization”. International Journal of Tourism Research, 4: 39-55.
  • LEE, J., & BEELER, C. (2007). “The Relationships Among Quality, Satisfaction and Future Intention for First-time and Repeat Visitors in a Festival Setting”. Event Management, 10(4):197-208.
  • LEE, S., JEON, S., & KIM, D. (2011). “The Impact of Tour Quality and Tourist Satisfaction on Tourist Loyalty: The Case of Chinese Tourists in Korea”. Tourism Management, 32(5): 1115-1124.
  • MACCANNELL, D. (1973). “Staged Authenticity: Arrangements of Social Space in Tourist Settings”. American Journal of Sociology, 79: 589-603.
  • NGUYEN, T. H. H., & CHEUNG, C. (2016). “Chinese Heritage Tourists to Heritage Sites: What are the Effects of Heritage Motivation and Perceived Authenticity on Satisfaction?”. Asia Pacific Journal of Tourism Research, 21(11): 1155-1168.
  • ÖN ESEN, F., & BAHAR, O. (2019). “Destinasyon İmajı, Turist Memnuniyeti Ve Destinasyon Sadakati İlişkisi Açısından Afyonkarahisar’da Termal Turizm”. Türk Turizm Araştırmaları Dergisi, 3(4): 949-963.
  • ÖZ, M., & UYAR, E. (2014). “Sağlık Hizmetleri Pazarlamasında Algılanan Hizmet Kalitesi ve Müşteri Memnuniyeti Üzerinde Ağızdan Ağıza Pazarlamanın Etkisini Belirlemeye Yönelik Bir Araştırma”.Karamanoğlu Mehmetbey Üniversitesi Sosyal Ve Ekonomik Araştırmalar Dergisi, 16(26): 123-132.
  • ÖZTÜRK, Y., & ŞAHBAZ, R.P. (2017). “Algılanan Destinasyon İmajının Tekrar Ziyaret Niyeti ve Tavsiye Davranışı Üzerine Etkisi: Ilgaz Dağı Milli Parkı’nda Bir Araştırma”. Journal of Tourism and Gastronomy Studies, 5(2): 3-21.
  • PINE, B. J., & GILMORE, J. H. (1999). The Experience Economy: Work is Theatre and Every Business a Atage, Harvard Business Press, The USA.
  • QUE, H. L., KIM, L. H., & IM, H. H. (2011). “A Model of Destination Branding: Integrating the Concepts of the Branding and Destination Image”. Tourism Management, 32(3): 465-476.
  • PRAYAG, G., HOSANY, S., MUSKAT, B., & DEL CHIAPPA, G. (2015). “Understanding the Relationships Between Tourists’ Emotional Experiences, Perceived Overall Image, Satisfaction and Intention to Recommend”. Journal of Travel Research, 1: 1-48.
  • RAMSEOOK MUNHURRUN, P., SEEBALUCK, V. N., & NAIDOO, P. (2015). “Examining the Structural Relationships of Destination Image, Perceived Value, Tourist Satisfaction and Loyalty: Case of Mauritius”. Procedia-Social and Behavioral Sciences,175: 252-259.
  • RICKLY-BOYD, J. (2012). “Authenticity and Aura: A Benjaminian Approach to Tourism”. Annals of Tourism Research, 39(1): 269-289.
  • SEVİM, B., SEÇİLMİŞ, C., & GÖRKEM, O. (2013). “Algılanan Destinasyon İmajının Tavsiye Davranışı Üzerine Etkisi: Safranbolu’da Bir Araştırma”. Uluslararası Yönetim İktisat ve İşletme Dergisi, 9(20): 115-129.
  • SHARMA, S. (1996). Applied Multivariate Techniques, John Wiley and Sons Inc, New York.
  • SHARPLEY, R. (1999). Tourism, Tourists and Society, Second Edition, ELM, Huntingdon.
  • STYLIDIS, D., & CHERIFI, B. (2018). “Characteristics of Destination Image: Visitors and Non-visitors’ Images of London”. Tourism Review, 73(1): 55-67.
  • TDK, Türk Dil Kurumu, “Otantiklik”, http://www.tdk.gov.tr/index.php?option=com_ gts & arama=gts&guid=TDK.GT S.5afc b811ba0d94.20365704, 20.02.2020
  • TOPSAKAL, Y., & İPLİK, F. N. (2013). “Üniversite Öğrencilerinin Kalite Algıları ile Memnuniyet ve Tavsiye Etme Düzeyleri Arasındaki İlişkiyi Belirlemeye Yönelik Bir Araştırma”. Cag University Journal of Social Sciences, 10(2): 82-94.
  • TRIANTAFILLIDOU, A., & SIOMKOS, G. (2013). “Summer Camping: An Extraordinary, Nostalgic and Interpersonal Experience”. Journal of Vacation Marketing, 19(3): 197-208.
  • TRILLING, L. (1972). Sincerity and Authenticity, Oxford University Press, London.
  • ICOMOS, Uluslararası Anıtlar ve Sitler Konseyi, “The Nara Document on Authenticity”, https://whc.unesco.org/document/116018, 21.05.2020
  • UNSECO, United Nations Educational, Scientificand Cultural Organization,“Operational Guidelines for the Implementation of the World Heritage Convention”, http://whc.unesco.org/archive/out/opgu77.htm,15.10.2020
  • WALLS, A. R., OKUMUŞ, F., WANG, Y. R., & KWUN, D. J. W. (2011). “An Epistemological View of Consumer Experiences”. International Journal of Hospitality Management, 30(1): 10-21.
  • WANG, N. (1999). “Rethinking Authenticity in Tourism Experience”. Annals of Tourism Research, 26(2): 349-370.
  • WOODSIDE, A. G. and LYSONSKI, S. (1989). “A General Model of Traveler Destination Choice”. Journal of Travel Research, 27(4): 8-14.
  • ZHANG, H., FU, X., CAI, L. A., & LU, L. (2014). “Destination Image and Tourist Loyalty: A Meta-analysis”. Tourism Management, 40: 213-223.
Toplam 64 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Konular Yöneylem
Bölüm Makaleler
Yazarlar

Havva Çıvgın 0000-0002-6102-532X

Muharrem Tuna 0000-0001-5526-7122

Yayımlanma Tarihi 31 Ocak 2023
Kabul Tarihi 13 Ocak 2023
Yayımlandığı Sayı Yıl 2023 Cilt: 7 Sayı: 1

Kaynak Göster

APA Çıvgın, H., & Tuna, M. (2023). Otantikliğin Tavsiye Etme Niyeti ve Destinasyon Tatmini Üzerindeki Etkisinde Algılanan Destinasyon İmajının Aracılık Rolü. Alanya Akademik Bakış, 7(1), 389-411. https://doi.org/10.29023/alanyaakademik.1141826