Systematic Reviews and Meta Analysis
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Unutulmaz Konaklama Deneyimi Üzerine Bir Değerlendirme

Year 2023, Volume: 4 Issue: 2, 75 - 94, 31.12.2023

Abstract

Bu çalışma, konaklama sektöründeki unutulmaz konaklama deneyimini derinlemesine anlama amacını taşımaktadır. Günümüz seyahat anlayışında konaklama, sadece gecelemenin ötesine geçerek , konfor, estetik ve yüksek hizmet kalitesiyle birinci sınıf bir deneyim sunma hedefini benimsemektedir. Detaylı incelemeler, unutulmaz konaklama deneyiminin özenle tasarlanmış mekanlar, yaratıcı ve kişiselleştirilmiş hizmetler ve duygusal bağ kurma kavramlarıyla örtüştüğünü ortaya koymaktadır. Bu değerlendirmenin, konaklama sektörü profesyonellerine, müşteri memnuniyeti stratejilerini gözden geçirme ve unutulmaz deneyimleri teşvik etme noktasında fayda sağlaması beklenmektedir. Araştırma, unutulmaz konaklama deneyiminin sadece konuk memnuniyetini değil, aynı zamanda sadık bir müşteri kitlesi oluşturmanın, olumlu ağızdan ağıza iletişimi güçlendirerek yeni potansiyel müşterileri çekmenin stratejik önemini vurgulayarak sektöre değerli katkılarda bulunmaktadır. Bu araştırmadan elde edilen temel bilgiler, konaklama sektörü paydaşlarına müşteri odaklı yaklaşımlarını güçlendirmeleri ve rekabet avantajı elde etmeleri için pratik rehberlik sağlamaktadır.

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Year 2023, Volume: 4 Issue: 2, 75 - 94, 31.12.2023

Abstract

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There are 142 citations in total.

Details

Primary Language Turkish
Subjects Tourism (Other)
Journal Section Contents
Authors

Neşe Yılmaz 0000-0003-0168-2907

Gaye Deniz 0000-0002-9980-8506

Early Pub Date December 27, 2023
Publication Date December 31, 2023
Submission Date December 20, 2023
Acceptance Date December 27, 2023
Published in Issue Year 2023 Volume: 4 Issue: 2

Cite

APA Yılmaz, N., & Deniz, G. (2023). Unutulmaz Konaklama Deneyimi Üzerine Bir Değerlendirme. Journal of Tourism Research Institute, 4(2), 75-94.